Gentle Monster Teases an Early Spring
The immortal groundhog predicted six more weeks of this wintry mix, but maybe it’s time for a new tradition, with cult-classic Korean eyewear brand Gentle Monster calling the shots. Their new 2026 arsenal of avant-garde glasses draws on the “loops, tangles, and knots” found in nature, especially flowers. Labeled the Bouquet Collection, it launched alongside a campaign film featuring and co-directed by British singer FKA Twigs that fuses the fragile beauty of petals with things thorny, reimagining what it means to bloom. Their new lineup feels fresh as a daisy and, dare I say, might just summon an early spring.
It is kaleidoscopic. Biophilic. Dynamic. Ethereal. Prismatic. Electric. Transcendent.
Word soup to some, trend forecast to others. But that is exactly what Gentle Monster does best, as a brand that feels as modern as it is perennial. Their latest collection is all about “soft aesthetics with expressive flair,” inspired by the garden’s anatomy. Each design element reflects their interpretation of the botanical landscape, from pastel lenses to stem-like frames. What might be their boldest creation yet looks like a bouquet itself, potentially settling the gold-versus-silver debate with beads. Yes, it’s a bit experimental, but play is the fabric of life.
The short film accompanying the debut of the collection, also co-directed by Jordan Hemingway who previously collaborated with Twigs on her Childlike Things music video, opens in a candescent greenhouse with a curious little flower that bites back. After she is pricked, the next few seconds dissolve into a psychedelic blur as she pole dances down a stem into a dreamscape where she is met by uncanny replicas of herself, and together they dance with hazy, pinkish hair. And who said blondes have more fun? The video ends with Twigs brushing off her hypnosis, returning to the warm light where she began, and, of course, in her Gentle Monsters.
This creative union is a match made in heaven. Defining taste, the brand pairs its short film with an unreleased Twigs track, known to fans as Techno Ballet, to score the visuals and perfectly complement the whimsical, fashion-forward eyewear designs. Beneath the winter sun, for I guess six more weeks, artistry has never felt more radiant.